In the current environment, we are not able to “cover” events as a result of social distancing and the fact that many events have been cancelled. However, there is benefit to planning to cover events when these take place.
Prepare a response of no more than one page to today’s material about the importance of covering events. Include the following in your response:
- What is the benefit to “covering” an event rather than relying on someone else’s notes?
- How can your organization use events to invite coverage from other media sources, including the general news media? What is the benefit to doing this?
- What are some important things to remember when covering events for your own organization and then reporting them back into your newsletter. (Think about the value of on-site comments, pictures, etc.)
Use professional grammar and writing style to share this information.